Archive for the ‘Advertising’ Category

Oh McDonald’s, you’re so clever.

Thursday, December 17th, 2009

Maybe it’s because it’s almost lunch time, but these ads and this video caught my attention.

mcds

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A Moving MTS Spot

Monday, December 14th, 2009

Who here likes motion graphics? If you raised your hand, then count yourselves among us here in the office. Anytime we have the opportunity to make a pixel or two fly across a screen, Tyrone, our resident web/motion graphics expert gets giddy. Of course you wouldn’t realize he’s giddy given that he doesn’t talk much. But you can see it in his eyes. They get this glint in them whenever someone mentions the words “graphics” and “motion” in the same sentence. Unless of course the sentence was “Man, this would be a great project if we could use motion graphics but we can’t so don’t even get your hopes up Tyrone.” Anyhoo, that wasn’t the case with this project. We did use them. And it was fun. And Tyrone was happy.

MTS Real Estate from Tyrone Fontaine on Vimeo.

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There’s no place like cityplace

Friday, December 11th, 2009

We first rebranded cityplace around 8 or 9 years ago. Since then, we’ve produced untold numbers of campaigns, promotions, ads, and even a jingle (which we should actually post here sometime, as it is a sweet little ditty.)  The latest and greatest project we’ve done for cityplace has been the re-launch of their new site cityplacewinnipeg.com. It’s a simple, straightforward look at what cityplace has to offer. Click on over and give your eyeballs a treat.

new-cityplace-site

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Take Pause for Grammar

Friday, November 13th, 2009

It doesn’t take much to change a powerful ad for healthier living into an aimless yet amusing philosophy on life. blue_river-copy-with-comma

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Solving a Sizeable Dilema

Friday, October 23rd, 2009

Thickness. Length. Thickness. Length. This debate has raged on for generations. Through an independent study created and executed by Neuhaus Design, we have determined conclusively* that women indeed prefer a nice, big, thick head of hair over the alternative. We’ve published our findings by way of an outdoor, print and radio campaign for the good folks at the Sheps Hair Transplant Clinic.

sheps_outdoor_sept09_r1-1

* results may be inconclusive.

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Take a Bite Out of History

Wednesday, September 16th, 2009

Sometimes it’s great to reflect. Right now is one of those times. Take this interesting look at the evolution of Apple advertising for example. Many of these ads reflect the times they were created in, whereas others transcend the brand that we know today. Tell us which is your favourite. Come on, don’t be shy. We’ll even start:

apple_ad1

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The Perfect Brand

Wednesday, September 9th, 2009

Well, I just got back from Toronto, and as much fun as I had in every possible capacity, there was one subject above every other that I could hardly wait to write about. That subject is Steam Whistle Pilsner, a microbrewery which calls Toronto home. Located in the former CPR Roundhouse in the heart of downtown, this company is a perfect example of what proper branding can be. Born of a simple idea from “Three Fired Guys” to provide a world class beer with a world class brand, the culture “brewed” within the walls of the factory was highly contagious. I noticed a genuinely warm atmosphere where each employee bought into the philosophy that what is good for the goose is good for the gander. Their unique approach can be felt at every level of the company, from the processes in the tanks (four ingredients, all natural, lengthy fermenting times) to the bottle (using an original 1950’s mould which had to be rebuilt) to the unique packaging (the 12 pack is a suitcase with two rows of six bottles filling its cardboard walls). Furthermore, the brand is consistent at every touchpoint, using it’s three-colour formula and logo creatively across all platforms. Please check it out personally the next time you’re in downtown Toronto, I highly recommend it.

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Spam?

Monday, August 31st, 2009

I couldn’t resist posting about these ads for SPAM having just discussed the questionable canned meat at lunch last week. Check out Allan Peters‘ portfolio for the fun TV spots, as well as some other great work. Doesn’t it almost make you want to give SPAM another chance?

spam

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Pearlfisher

Friday, August 28th, 2009

Pearlfisher is based in London and New York and has a beautiful and polished portfolio of work. Check out their blog while you’re there.

pearlfisher-copy

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Neuhaus Launches Cornerstone Website!

Wednesday, July 29th, 2009

We are proud to announce the web launch of one of our newest clients, Cornerstone Dental.

If you’re in need of dental assistance and you live in the Winkler area, please give them a call.cornerstone_website

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